Car to Market
Get hands-on consulting before you launch a model – optimise residual values, save costs and increase your brand’s profitability.
Electric technology has sparked an erratic new-car market
Which means reliable data on what will help vehicles retain residual value is more valuable – and more complex – than ever.
With a team of 750 experts across 20 countries, our Car to Market team assess and improve the residual value of your new car or light commercial vehicle up to four years before launch.
From a full assessment of all the factors that will impact on residual values, to a summary of key aspects – our packages are proven to drive up RV rates.
A 1% drop in forecast residual value could cost your business millions on the new-car market
Eliminate fruitless expenses that don’t boost future residual values. Get in-depth analyses and actionable insights through a detailed report that tracks:
- Conceptual strengths and challenges, including perceived quality
- Commercialisation strategy, including equipment, volume planning and incentives
- Suitability for everyday use, including range and charging time
- Cost vs performance, including fuel and energy consumption
- Residual value performance across your brand
Our trusted data and analysis informs 65% of all new model launches in Europe
We extract residual values from millions of used-car data points across thousands of market observations.
Our data is independently sourced, manually appraised and regularly updated—providing you the most accurate RV forecast data on the market.
Which enables our Car to Market team to help optimise your model’s concept, pricing, specifications and volume planning up to 4 years before it launches.